Seth Godin talks about ‘Dumbing Down vs Simplifying Up,’ and he’s got a great point… In marketing, it seems like there’s a growing obsession with making everything stupidly simple. The goal? Keep people from…
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A recent study by The Growth Distillery, in partnership with Verve, reveals that understanding consumers’ technology behaviors and attitudes—known as technographics—can significantly boost brand awareness, reduce cart abandonment, and increase repeat purchases. Unlike traditional demographic…
What’s a blogger to do? One answer is to build a YouTube channel, but that brings up a super common objection: “I don’t want to appear on camera!” If you feel this way, we get…
Forget Those Lame Traffic Tactics: This New Method is So Ridiculously Simple, It’s Practically Cheating Tired of chasing those elusive website visitors with the same old tired tricks? SEO, social media, paid ads… yawn. Let’s…
There was once a very rich and wealthy family, the father took his young son on a trip out into the countryside, he took him there to show him how the poor people lived. The…
Nearly all successful entrepreneurs have a certain trait in common. And no, I’m not referring to creativity, motivation, work ethic, attitudes, determination, focus or ability to delegate. All of those are important. But the trait…
In order to have a successful website the first thing you need to do is to develop a successful marketing strategy. You need to promote your website to those who may have the most interest…
With so many money making opportunities available it can be difficult to choose the one that is right for your needs. The best way to eliminate this dilemma is by conducting some research on…
Your target market must be small enough that the resources you’re able to commit will have a big impact. Imagine carrying the heaviest rock you can hold and dropping it into a small pond. The…
As online entrepreneurs, I’m sure you’ve perused YouTube or even maybe attended some of the seminars by self help coaches the like, indeed they have a lot of great advice and some brilliant techniques to…